A good report should include the following key elements:

• Link to the Previous Proposal: Provide a direct link to the original proposal submitted for this event. This helps track the evolution of your event from planning to execution.
  
  

• All Invoices: Submit all invoices related to the event's expenses. It is crucial to provide accurate and complete financial documentation. Any refusal to provide invoices or the submission of fabricated documents will result in the proponent being blacklisted from future funding opportunities and added to a public “Watchlist.”
  
  

• Metrics: Proposed vs. Reached: Compare the metrics proposed in your initial submission with those achieved. Include data proof to support your evaluation and demonstrate the event's effectiveness.
  
  

• Event Description and Agenda: Offer a detailed event description, including the agenda and key activities. This should give a clear overview of what transpired during the event.
  
  

• Learnings: Share key learnings from the event, including insights gained and valuable takeaways. Reflect on the lessons learned and how they might inform future events.
  
  

• What Went Well and Why: Highlight the aspects of the event that were successful. Explain the factors that contributed to these successes to provide context and understanding.
  
  

• What Didn’t Go Well and Why: Discuss any challenges or issues encountered during the event and analyze the reasons behind them. This helps in understanding potential areas for improvement.
  
  

• Event Footage: Include photos and videos that document the event and capture its atmosphere and key moments. 
  
  

• Social Media, PR, and Marketing Content: Provide links or copies of any social media posts, press releases, and marketing materials used to promote the event.